写在前面
2024年下半年开始,AI短剧和AI漫剧突然火了。
不是那种"小圈子里的人在玩"的火,而是真的有人靠它赚到了钱、拿到了流量、甚至跑通了商业模式。
你可能已经在抖音、快手、小红书上刷到过这类内容:
- 画风精致得不像真人拍的
- 剧情狗血但停不下来
- 评论区一堆人问"这是AI做的?"
没错,这些内容背后,最核心的能力之一,就是**提示词(Prompt)**。
今天这篇文章,我会把AI短剧和AI漫剧里,**各种场景下的视频生成提示词**,尽可能详细地拆给你看。
不是泛泛而谈,而是**直接给模板、给结构、给例子**。
你拿走就能用。
对大模型感兴趣的可以加一下交流群
一、先搞清楚:AI短剧和AI漫剧的区别
在写提示词之前,你得先分清这两个赛道。
AI短剧
追求的是**接近真人实拍**的效果。
画面风格偏写实,人物长相、服装、场景都尽量逼真。观众第一眼看上去,可能以为是真人拍的。
适合的题材:
- 都市情感
- 霸道总裁
- 豪门复仇
- 穿越重生
- 职场逆袭
AI漫剧
追求的是**漫画、动漫、插画风格**的效果。
画面风格化更强,可以是日漫、国漫、美漫、水墨、赛博朋克等各种风格。观众一眼就知道是动画/漫画,但会被画风和剧情吸引。
适合的题材:
- 修仙玄幻
- 末日废土
- 校园恋爱
- 武侠江湖
- 科幻机甲
- 悬疑推理
两者的提示词逻辑是一样的,但在"风格描述"这个模块上会有明显差异。二、提示词的底层结构
不管你用的是可灵(Kling)、即梦(Jimeng)、Runway、Pika、Sora、还是Luma,视频生成提示词的核心结构都差不多。
我总结成 六要素框架:
【画面风格】+【人物描述】+【场景环境】+【动作行为】+【镜头语言】+【氛围情绪】
你可以把它理解成一个万能公式,每个要素可以单独调整,组合起来就是一条完整的提示词。
下面我逐个拆解。
三、六要素详细拆解
要素一:画面风格
这是最先要定的,决定了整体画面调性。
AI短剧(写实风)常用词:
cinematic realistic style(电影级写实风格)
photorealistic(照片级真实)
hyper-realistic(超写实)
8K resolution(8K分辨率)
film grain(胶片颗粒感)
natural lighting(自然光照)
shallow depth of field(浅景深)
movie still(电影剧照)
dramatic lighting(戏剧性光照)
soft focus(柔焦)
AI漫剧(风格化)常用词:
Japanese anime style(日系动漫风格)
Chinese ink painting style(中国水墨画风格)
2D animation style(2D动画风格)
3D cartoon rendering(3D卡通渲染)
cyberpunk style(赛博朋克风格)
watercolor illustration(水彩插画)
comic book style(漫画书风格)
pixel art style(像素风)
dark fantasy art(暗黑奇幻风)
Studio Ghibli style(吉卜力风格)
manhwa style(韩漫风格)
donghua style(国漫风格)
cel shading(赛璐璐着色)
flat color illustration(平涂插画)
模板:
[风格关键词], [画质关键词], [光影关键词]
举例:
> cinematic realistic style, 8K resolution, dramatic lighting, shallow depth of field
> Japanese anime style, vibrant colors, soft cel shading, detailed background
要素二:人物描述
AI视频最怕的就是人物不一致,所以人物描述要尽量固定和详细。
通用描述维度:
性别 + 年龄段 + 外貌特征 + 发型发色 + 服装 + 表情 + 体型
常用词汇:
性别年龄:
a young woman in her 20s(20多岁的年轻女性)
a middle-aged man around 40(40岁左右的中年男性)
a teenage boy, about 17 years old(大约17岁的少年)
a beautiful girl, early 20s(漂亮女孩,20岁出头)
a handsome man, late 30s(帅气男人,30多岁)
发型发色:
long black hair(黑色长发)
short silver hair(银色短发)
ponytail(马尾辫)
messy hair(凌乱的头发)
wavy brown hair(棕色波浪卷发)
bangs covering forehead(刘海遮额头)
hair flowing in the wind(头发随风飘动)
服装:
wearing a black suit(穿着黑色西装)
in a red evening gown(穿着红色晚礼服)
traditional Chinese hanfu(中国传统汉服)
school uniform(校服)
white lab coat(白色实验室大褂)
leather jacket and jeans(皮夹克和牛仔裤)
ancient armor(古代盔甲)
futuristic tech suit(未来科技感套装)
casual hoodie and sneakers(休闲连帽衫和运动鞋)
表情:
smiling warmly(温暖微笑)
crying with tears(流泪哭泣)
angry expression(愤怒表情)
shocked face(震惊表情)
cold and expressionless(冷漠无表情)
looking determined(坚定的眼神)
smirking(轻蔑的笑)
eyes filled with sadness(眼中充满悲伤)
模板:
[性别年龄], [发型发色], [服装描述], [表情], [其他特征]
举例:
> a young woman in her 20s, long black hair, wearing a white silk dress, looking sad, pale skin, slender figure
> a handsome man in his 30s, short neat hair, wearing a dark gray suit, cold expression, sharp jawline, tall and muscular
要素三:场景环境
场景决定了故事发生的地方,直接影响观众的代入感。
都市现代场景:
luxury penthouse apartment(豪华顶层公寓)
modern office with floor-to-ceiling windows(落地窗的现代办公室)
rainy city street at night(夜晚下雨的城市街道)
high-end restaurant(高档餐厅)
hospital corridor(医院走廊)
airport departure hall(机场出发大厅)
rooftop overlooking the city skyline(俯瞰城市天际线的天台)
dimly lit bar(灯光昏暗的酒吧)
university campus(大学校园)
wedding venue decorated with flowers(鲜花装饰的婚礼现场)
古风 / 玄幻场景:
ancient Chinese palace(中国古代宫殿)
bamboo forest in the mist(迷雾中的竹林)
mountain peak above the clouds(云层之上的山峰)
candlelit ancient study room(烛光下的古代书房)
battlefield with fallen soldiers(尸横遍野的战场)
mystical cave with glowing crystals(发光水晶的神秘洞穴)
ancient martial arts arena(古代武术擂台)
celestial palace floating in the sky(天空中漂浮的仙宫)
moonlit lotus pond(月光下的莲花池塘)
科幻 / 末日场景:
futuristic cyberpunk city(未来赛博朋克城市)
abandoned space station(废弃的空间站)
post-apocalyptic wasteland(末日后的荒原)
neon-lit underground market(霓虹灯照亮的地下市场)
spaceship interior with holographic displays(有全息显示屏的飞船内部)
alien planet with two moons(有两个月亮的外星球)
laboratory with advanced technology(高科技实验室)
ruined city overgrown with plants(被植物覆盖的废墟城市)
模板:
[具体场所], [环境细节], [天气/时间], [氛围修饰]
举例:
> a luxury penthouse apartment, floor-to-ceiling windows showing the city skyline at night, warm interior lighting, modern minimalist furniture
> an ancient Chinese palace courtyard, cherry blossoms falling, early morning mist, golden sunlight filtering through the trees
要素四:动作行为
这是视频区别于图片的关键——画面要动起来。
常用动作词汇:
基础动作:
walking slowly(缓慢走路)
running towards the camera(朝镜头跑来)
turning around(转身)
sitting down(坐下)
standing up from a chair(从椅子上站起来)
opening a door(推开门)
picking up a cup of coffee(端起一杯咖啡)
looking out the window(望向窗外)
情感动作:
embracing tightly(紧紧拥抱)
pushing someone away(推开某人)
wiping tears from face(擦去脸上的泪水)
slamming the table in anger(愤怒地拍桌子)
kneeling down(跪下)
throwing a ring on the ground(把戒指扔在地上)
reaching out a hand(伸出手)
collapsing to the ground(瘫倒在地)
打斗动作:
swinging a sword(挥剑)
dodging an attack(闪避攻击)
casting a spell with glowing hands(双手发光施法)
flying through the air(在空中飞行)
blocking a punch(格挡拳头)
releasing a powerful energy blast(释放强大的能量冲击波)
drawing a bow and arrow(拉弓射箭)
模板:
[主语] is [动作], [动作细节/方向/速度]
举例:
> the woman is slowly turning around, tears streaming down her face, her hair swaying gently
> the warrior is swinging his sword fiercely, sparks flying as blades clash, dust rising from the ground
要素五:镜头语言
这是让你的AI视频"有电影感"的关键。
常用镜头词汇:
close-up shot(特写镜头)
extreme close-up on eyes(眼部极致特写)
medium shot(中景)
full body shot(全身镜头)
wide shot / establishing shot(远景/建立镜头)
over-the-shoulder shot(过肩镜头)
low angle shot(仰拍)
high angle shot(俯拍)
bird's eye view(鸟瞰)
tracking shot(跟踪镜头)
dolly zoom(推拉变焦)
slow motion(慢动作)
time lapse(延时摄影)
handheld camera(手持摄影)
first-person POV(第一人称视角)
360 rotating shot(360度旋转镜头)
crane shot(摇臂镜头)
pan left to right(从左到右平移)
zoom in slowly(缓慢推进)
pull back to reveal(后拉揭示全景)
模板:
[镜头类型], [运动方式], [速度/节奏]
举例:
> close-up shot, camera slowly zooming in on her face, capturing every subtle expression
> wide establishing shot, camera slowly panning from left to right, revealing the entire battlefield
> low angle shot, looking up at the man standing on the rooftop, dramatic clouds behind him
要素六:氛围情绪
这是最容易被忽略但又极其重要的一层。
常用氛围词汇:
tense and suspenseful atmosphere(紧张悬疑的氛围)
warm and romantic mood(温暖浪漫的氛围)
melancholic and lonely(忧郁孤寂)
dark and oppressive(黑暗压抑)
epic and grand(史诗级宏大)
peaceful and serene(宁静祥和)
mysterious and eerie(神秘诡异)
hopeful and uplifting(充满希望和振奋)
chaotic and intense(混乱而激烈)
nostalgic and bittersweet(怀旧而苦涩)
光影氛围:
golden hour lighting(黄金时段光照)
blue hour(蓝调时刻)
backlit silhouette(逆光剪影)
volumetric fog(体积雾)
lens flare(镜头光晕)
neon glow(霓虹灯光)
candlelight flickering(烛光摇曳)
moonlight casting shadows(月光投射阴影)
rain drops on the lens(镜头上的雨滴)
dust particles floating in sunlight(阳光中飘浮的灰尘颗粒)
四、完整提示词模板
把六要素组合起来,就是一条完整的视频生成提示词。
通用万能模板
[画面风格], [画质描述].
[人物描述:性别、年龄、外貌、服装、表情].
[场景环境:地点、时间、天气、环境细节].
[动作行为:正在做什么、怎么做].
[镜头语言:镜头类型、运动方式].
[氛围情绪:情绪基调、光影效果].
五、各类场景完整示例
场景1:霸道总裁短剧——雨中重逢
AI短剧(写实风)提示词:
Cinematic realistic style, 8K resolution, film grain, dramatic lighting.
A handsome man in his early 30s, short black hair neatly styled, wearing a dark navy suit, white shirt slightly unbuttoned, intense and emotional expression, sharp jawline, tall and athletic build.
A rainy city street at night, neon signs reflecting on the wet pavement, cars passing in the background with blurred headlights, puddles on the ground.
The man is standing still in the heavy rain, completely soaked, staring straight ahead with a look of longing and regret, rain running down his face mixing with what could be tears, his fists clenched at his sides.
Medium shot, camera slowly dollying in towards his face, rain drops visible in the foreground, shallow depth of field blurring the city lights behind him.
Melancholic and emotional atmosphere, cold blue-toned color grading, raindrops catching the neon light, volumetric rain effect, sense of heartbreak and unresolved love.
场景2:修仙玄幻漫剧——御剑飞行
AI漫剧(国漫风)提示词:
Chinese donghua animation style, vibrant colors, detailed cel shading, dynamic composition, epic fantasy art.
A young male cultivator, around 20 years old, long white hair flowing behind him, wearing flowing dark blue and gold traditional Chinese robes with intricate embroidery, glowing blue eyes, calm and powerful expression, a jade pendant hanging from his waist.
High above the clouds, a vast sea of white clouds stretching to the horizon, distant mountain peaks piercing through the cloud layer, golden sunset light illuminating the scene from behind.
The cultivator is standing on a glowing ancient sword, surfing through the clouds at high speed, his robes and hair blowing dramatically in the wind, one hand behind his back, the other extended forward controlling the sword's direction, faint blue energy trails following the sword's path.
Wide dynamic shot, camera tracking alongside the character from a slight low angle, clouds rushing past in the foreground, the camera slowly rotating to reveal the vast landscape below.
Epic and awe-inspiring atmosphere, golden hour lighting from behind, volumetric clouds, god rays breaking through the cloud gaps, a sense of freedom, power, and solitude.
场景3:都市情感——婚礼上的意外
AI短剧(写实风)提示词:
Cinematic photorealistic style, shallow depth of field, warm golden lighting, movie still quality.
A beautiful young woman in her mid-20s, long dark brown wavy hair, wearing an elegant white wedding dress with lace details, holding a bouquet of white roses, her expression frozen in shock, eyes wide, lips slightly parted.
A luxurious indoor wedding venue, decorated with white flowers and soft fairy lights, rows of seated guests in formal attire visible in the blurred background, a flower-covered arch at the altar.
The bride is standing at the altar, she has just turned around to face the entrance, her bouquet slowly slipping from her hands, petals scattering in slow motion, her veil slightly shifting from the sudden movement.
Close-up shot transitioning to medium shot, camera starts on her shocked eyes then slowly pulls back to reveal her full figure at the altar, slow motion effect on the falling petals and bouquet.
Dramatic and tense atmosphere, the warm golden lighting contrasting with the emotional shock on her face, time seems to freeze, the background guests are slightly blurred, all focus on her expression, a sense of betrayal and heartbreak.
场景4:末日废土——孤独的幸存者
AI漫剧(赛博朋克/废土风)提示词:
Post-apocalyptic cyberpunk illustration style, dark and gritty color palette, detailed environment art, cinematic composition, concept art quality.
A lone female survivor, mid-20s, short messy red hair with shaved sides, a scar across her left cheek, wearing a worn-out tactical vest over a torn black tank top, cargo pants with makeshift armor patches, heavy combat boots, a gas mask hanging around her neck, carrying a modified rifle on her back, exhausted but determined expression.
A ruined city street, crumbling skyscrapers covered in overgrown vines and moss, abandoned rusted vehicles scattered across the cracked road, faded neon signs still flickering weakly, heavy overcast sky with a faint orange glow on the horizon, puddles reflecting the dim light.
The survivor is walking slowly through the ruins, cautiously scanning her surroundings, one hand resting on the pistol at her hip, stepping over debris, her boots splashing through shallow puddles, wind blowing dust and loose papers across the street.
Tracking shot from behind, camera following her at a slight distance, slowly rising to reveal the vast ruined cityscape ahead of her, dust particles floating in the air, shallow depth of field on foreground debris.
Lonely and desolate atmosphere, muted desaturated colors with occasional warm highlights from flickering neon, a sense of danger lurking in every shadow, quiet tension, the weight of survival.
场景5:校园恋爱漫剧——樱花树下的告白
AI漫剧(日漫风)提示词:
Japanese anime style, soft pastel colors, beautiful cel shading, shoujo manga aesthetic, detailed and dreamy background art.
A teenage girl, about 17, shoulder-length light brown hair with a small hair clip, wearing a typical Japanese high school uniform with a navy sailor collar and red ribbon, blushing cheeks, shy and nervous smile, holding a small pink envelope behind her back with both hands.
A Japanese high school courtyard, a large cherry blossom tree in full bloom, pink petals gently falling everywhere, afternoon golden sunlight filtering through the branches, a wooden bench nearby, the school building visible in the soft-focus background.
The girl is standing under the cherry blossom tree, nervously looking down at her feet, then slowly raising her head to look at someone in front of her (not visible in frame), she takes a deep breath and extends the pink envelope forward with both hands, cherry blossom petals swirling around her in a gentle breeze.
Medium shot, camera positioned at eye level, a gentle slow zoom in as she extends the letter, cherry blossom petals drifting across the frame in slow motion, soft lens flare from the afternoon sun.
Warm, innocent, and heartfelt atmosphere, soft golden backlight creating a dreamy halo around her, the pink petals adding romance, a perfect mix of nervousness and courage, pure youthful love.
场景6:悬疑推理——深夜的线索
AI短剧(写实风)提示词:
Cinematic noir style, dark and moody, high contrast lighting, 8K detail, thriller atmosphere.
A man in his late 30s, tired face with slight stubble, dark circles under his eyes, wearing a wrinkled white dress shirt with rolled-up sleeves and a loosened tie, holding a cigarette in one hand and a faded photograph in the other, focused and troubled expression.
A dimly lit private detective office at night, a cluttered wooden desk covered with case files, photographs, newspaper clippings, and a half-empty whiskey glass, a single desk lamp casting harsh shadows, rain streaming down the window behind him, venetian blinds creating striped shadow patterns across the room.
The detective is sitting at his desk, leaning forward, studying the photograph intently under the desk lamp light, he slowly raises the cigarette to his lips, smoke curling up into the light beam, his eyes narrowing as if he just noticed something crucial in the photo.
Close-up shot starting on the photograph in his hand, then slowly racking focus to his face, the camera barely moving, letting the smoke and shadow do the work, the rain on the window creating subtle moving light patterns on the wall.
Tense and mysterious atmosphere, film noir lighting with deep shadows and warm amber lamp light, the sound of rain implied through visual cues, a sense of obsession and a mystery about to crack open.
场景7:武侠江湖——酒馆对峙
AI漫剧(国漫水墨风)提示词:
`
Chinese martial arts ink painting style blended with modern donghua aesthetic, dynamic brush stroke effects, bold ink splashes, cinematic composition, muted earth tones with red accents.
Two swordsmen facing each other. Swordsman A: a weathered middle-aged man with a straw hat, long gray hair tied loosely, a ragged brown robe, a sheathed sword resting on the table beside him, calm and unfazed expression, holding a wine cup. Swordsman B: a younger man in his 20s, sharp features, black hair in a high ponytail, wearing a clean white robe with a black sash, hand gripping his sword handle, tense and aggressive expression.
An old wooden inn in ancient China, dim interior lit by paper lanterns, round wooden tables and stools, a counter with wine jars in the background, other patrons frozen in fear pressing against the walls, chopsticks and bowls scattered on the floor from a knocked-over table.
Swordsman A calmly lifts the wine cup to his lips and takes a slow sip, his eyes locked on the younger man. Swordsman B tightens his grip on the sword, the blade beginning to slide out of the sheath with a glint of reflected lantern light, the air between them visually distorting with tension energy.
Over-the-shoulder shot from behind Swordsman A, looking towards the younger challenger, then a quick cut to an extreme close-up of the sword being drawn an inch from its sheath, the camera slightly shaking to convey tension.
Intense standoff atmosphere, the calm before the storm, warm lantern light with deep shadows, ink splash effects at the edges of the frame, a single drop of sweat on the young swordsman's temple, absolute silence implied through stillness.
```
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六、进阶技巧
1. 角色一致性
AI视频最大的痛点是换镜头后人物长相不一致。
应对方法:
- 在每个镜头的提示词中**重复关键外貌描述**
- 使用**角色参考图**(如果工具支持 image reference)
- 固定关键特征,比如"scar on left cheek""red hair with shaved sides"
- 给角色起名字并在每段描述中使用(部分工具支持)
2. 分镜脚本化写作
不要试图一条提示词生成整段剧情。
正确做法是:
- 把剧情拆成一个个镜头
- 每个镜头写一条独立的提示词
- 后期用剪辑软件拼接
- 加上配音、字幕、音效、背景音乐
3. 负面提示词
很多工具支持"不要出现什么",善用它:
```
Negative prompt:
blurry, deformed hands, extra fingers, distorted face, low quality, watermark, text, logo, ugly, bad anatomy, extra limbs, cropped
```
4. 控制节奏
- 抒情慢节奏场景:多用 slow motion, gentle, slowly, softly
- 紧张快节奏场景:多用 fast, dynamic, intense, rapid, sudden
- 转折高潮场景:多用 dramatic, explosive, shocking, powerful
5. 风格一致性
一部作品中保持风格统一,建议:
- 把风格描述固定成一段"前缀",每条提示词都带上
- 固定色调关键词,比如始终用"warm golden tones"或"cold blue desaturated"
- 固定画质关键词,比如始终带"8K, cinematic, film grain"
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七、快速复用:提示词模板速查表
| 场景类型 | 风格关键词 | 典型场景 | 典型动作 | 典型镜头 | 典型氛围 |
| 都市情感 | cinematic realistic, warm tones | 咖啡厅/公寓/雨夜街头 | 拥抱/转身/流泪 | 特写/中景/慢推 | melancholic, romantic |
| 霸道总裁 | cinematic, dramatic lighting | 办公室/豪车/酒店 | 拍桌/捏下巴/摔门 | 仰拍/过肩/低角度 | tense, powerful |
| 修仙玄幻 | donghua style, epic fantasy | 仙宫/云海/山巅 | 御剑/施法/打坐 | 远景/跟踪/360旋转 | epic, mystical |
| 校园恋爱 | anime style, soft pastel | 教室/天台/樱花树 | 告白/牵手/奔跑 | 中景/柔焦/慢动作 | warm, innocent |
| 悬疑推理 | noir style, high contrast | 暗室/小巷/办公室 | 观察线索/点烟/追踪 | 特写/慢推/rack focus | tense, mysterious |
| 末日废土 | post-apocalyptic, gritty | 废墟/荒原/地下城 | 行走/搜索/战斗 | 跟踪/远景/手持 | desolate, dangerous |
| 武侠江湖 | ink painting, donghua | 酒馆/竹林/擂台 | 拔剑/对峙/饮酒 | 过肩/特写/快切 | intense, poetic |
八、目前主流AI视频工具适配建议
工具 适合方向 提示词语言 特点
可灵(Kling) | 短剧 + 漫剧 | 中文/英文 | 国内主流,效果稳定,支持角色参考 |
即梦(Jimeng) | 短剧 + 漫剧 | 中文/英文 | 字节系,迭代快 |
Runway Gen-3/4 | 写实短剧 | 英文 | 海外主流,画面质感好 |
Pika | 快速测试 | 英文 | 轻量好用 |
Sora | 高质量生成 | 英文 | OpenAI 出品 |
Luma Dream Machine | 漫剧 + 创意 | 英文 | 风格化能力强 |
Hailuo(海螺) | 短剧 + 漫剧 | 中文/英文 | MiniMax 出品,效果不错 |
Vidu | 短剧 | 中文/英文 | 生数科技,国产新锐 |
九、最后说几句实话
1. **提示词不是万能的。** 目前AI视频工具还做不到100%听话,同一条提示词生成多次,结果可能差很多。多生成几次,挑最好的,是常态。
2. **角色一致性仍然是最大挑战。** 目前没有任何工具能完美保证换镜头后人物一模一样。行业里通常靠参考图 + 后期微调 + 固定描述来尽量控制。
3. **后期剪辑能力很重要。** AI生成的是素材,不是成品。配音、音效、字幕、节奏、转场,这些后期工作占成片质量的一半以上。
4. **好的剧本比好的提示词更重要。** 再漂亮的画面,如果故事不行,观众3秒就划走了。先把故事写好,再来打磨画面。
5. **这个领域变化极快。** 今天写的提示词技巧,三个月后可能就被新工具的新功能取代了。保持学习,保持尝试。
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